I use luminosity masks in my landscapes fairly extensively, but I also LOVE colour and surreal scenes. I started out following tutorials by Tony Kuyper and then "splurged" some money on Sean Bagshaw's video series and was extremely pleased I did. Of all the money I've spent on photography-related accessories in the past 2 years, I think that was definitely the best value for money. It really gave me a variety of tools in how I applied the luminosity masks from blending multiple exposures, using the masks to bring out midtones, or to painting through the luminosity selections. I also enjoy Jimmy's tutorials too, he keeps it short and simple and best of all... free
There are scenes I shoot where I won't use the masking; especially non-blended night skies or where I want to keep it a low contrast scene. But if it needs blending to get the dynamic range, I'll often use luminosity masks to assist with the blend; so for many of my sunrises and sunsets. Also anywhere I feel the midtones could do with some punch, or if there is a particular tonal range I want to accentuate selectively, I'll use a luminosity-based mask.